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[design]Branding/philosphy

edited July 2006 in Bike Shoes

Comments

  • edited December 1969
    Again, a lot of this will have to follow from what we find out about the people we want buying our shoes... but we shouldn't let that stop us from brainstorming.

    I'm thinking - sleek, minimal, maybe some concern for the environment (some leather-free options perhaps?), a nice color pallette of primaries and pastels and something stylish by way of name and logo.

    I've got a chum that does branding that I wouldn't mind looping in at some point. Maybe once we've got a name and an idea of where the brand should be pointing us.
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